The company will launch innovative line of twysted drinks under the name of Skyrule twyst, product that would fit within the Skyrule Drinks concept, Skyrule twyst is the unique 100% sparkling apple with a twyst of peach and sparkling red grape with a twyst of blueberry of its kind to combine both the refreshing and twisted benefits of fruit. Skyrule twyst will be branded up on recyclable cans of aluminum that hold 330ml and 250ml glass bottle which display the name of the brand, logo, and facts related to twyst, and the nutrition facts and list of ingredients. The packaging of Skyrule twyst will uses a fresh graphic design. The products will be sold as single unit as well as in 6-packs and 24 as a case.
Skyrule twyst sparkling juice drink provides an alternative to mainstream variants available, such as red grape and apple, that all have an inherent twyst of an opposing flavour. Our tagline is how we wish our customers to remember us, is true to our expressed brand promises and communicates a single but powerful brand message that resonates with our intended audience. It is a condensed summary of the brand essence, defined as: Juice with a twsyt of attitude!
Our sparkling juices are squeezed out of the box by being different and singular in their inherent characters. Each variant has a twyst of something different and exciting. Social twyst - Our products are perfect for partnering and mingling with all types of other beverage offerings, and they add a twyst of originality to an otherwise regular affair. The drink’s aim is to transfer better-quality drink to its consumers while structuring brand equity. Skyrule Drinks focuses to maintain a strong image of brand in the beverage market as a spanking new, fruity and simple100% sparkling fruit beverage for its target market of ages 20-40. Skyrule Drinks plans to position Skyrule twyst in the mind of consumer as a convenience good, a good tasting drink that dependably delivers on its assuring of a twyst and 100% sparkling fruit juice. Besides being fairly responsible and user friendly, the Skyrule twyst brand aims to be an arrogant follower of active, twysted way for its target market.